{"id":240,"date":"2019-12-03T16:59:18","date_gmt":"2019-12-03T16:59:18","guid":{"rendered":"https:\/\/graphiclanguage.net\/blog\/?p=240"},"modified":"2024-06-13T00:21:38","modified_gmt":"2024-06-13T00:21:38","slug":"the-builder-website-why-image-is-everything","status":"publish","type":"post","link":"https:\/\/graphiclanguage.net\/blog\/the-builder-website-why-image-is-everything\/","title":{"rendered":"The Builder Website: Why Image is Everything."},"content":{"rendered":"<p>It\u2019s no surprise: home shoppers make immediate value judgments within seconds of seeing your online presence. And like any shopping experience, your branded elements (like your logo and website) instantly establish credibility buyers use to decide if you\u2019re the right builder, or not.<\/p>\n<p>Fact is, engaging home shoppers starts with the right image. Most home shoppers will judge you by the look of your website well before navigating to your homes. <strong>Your look is your hook<\/strong>; it is how you persuade home shoppers to dig deeper into your brand, website, new home communities, homes, and ultimately, how you convert them into sales leads.<\/p>\n<p>There are compelling reasons why the top companies worldwide take their online brand image seriously. So make 2019 the time you rethink how your business looks online.<\/p>\n<p>Rick Phillips, Principal, Graphic Language, Inc<\/p>\n<p><em>This is part of Lasso CRM&#8217;s Top New Home Marketing Tips for 2020 article. Check out the full article <strong><a href=\"https:\/\/www.ecisolutions.com\/blog\/lasso-crm\/top-new-home-marketing-tips-for-2020\/\">here<\/a>.<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s no surprise: home shoppers make immediate value judgments within seconds of seeing your online presence. And like any shopping&hellip;<\/p>\n","protected":false},"author":1,"featured_media":241,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,10],"tags":[14,15],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Builder Website: Why Image is Everything. - Graphic Language<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graphiclanguage.net\/blog\/the-builder-website-why-image-is-everything\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Builder Website: Why Image is Everything. - Graphic Language\" \/>\n<meta property=\"og:description\" content=\"It\u2019s no surprise: home shoppers make immediate value judgments within seconds of seeing your online presence. 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