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Category: What’s New

Introducing GL's New SPOT Maps

Introducing: SPOT Maps – GL’s Newest Innovation

September 12, 2024 admin

Introducing SPOT™ (Single Point of Transaction) Maps – our new lot mapping solution designed to allow builders to quickly and easily place…

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Posted in: Announcements, Tech Talk, What's New Filed under: builder tools, home builder tools, homebuilder tools, interactive tools, lot maps, spot maps
Demystifying Google's E-E-A-T

Demystifying Google’s E-E-A-T

September 3, 2024 admin

Staying updated with Google’s algorithms and guidelines is important to maintaining and improving your website’s search rankings. One of the…

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Posted in: Digital Marketing, What's New Filed under: google, google EAT, google EEAT, seo, seo strategy
Mastering Your Content: Tips for Creating an Effective Content Calendar

Mastering Your Content: Tips for Creating an Effective Content Calendar

August 13, 2024 admin

In the whirlwind world of marketing, staying organized and consistent can feel like a never-ending challenge. That’s where a content…

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Posted in: Digital Marketing, What's New Filed under: content calendar, content marketing strategy
Mastering Facebook Ads to Boost Engagement and Drive Results

Mastering Facebook Ads to Boost Engagement and Drive Results

July 30, 2024 admin

Facebook ads offer a powerful tool for homebuilder marketers to reach their target audience, drive engagement, and achieve their business…

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Posted in: Digital Marketing, What's New Filed under: facebook ads, social media marketing
Graphic Language Q2 Newsletter

Graphic Language’s Q2 2024 Insights Report is HERE!

July 16, 2024 admin

The newest issue of our quarterly Home Builder Digital Trends Report is now available! Dive into the freshest updates, industry…

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Posted in: Announcements, What's New
Effective Ways to Boost Your Email List

Effective Ways to Boost Your Email List

July 9, 2024 admin

In today’s highly competitive digital landscape, increasing signups is essential for driving growth. For marketing professionals, mastering the art of…

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Posted in: Digital Marketing, What's New Filed under: email marketing, email marketing strategy
Mastering A/B Testing: The Ultimate Guide for Marketing Professionals

Mastering A/B Testing: The Ultimate Guide for Marketing Professionals

June 18, 2024 admin

A/B testing, or split testing, is an important tool for marketing professionals looking to optimize their campaigns and improve conversion…

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Posted in: Digital Marketing, What's New Filed under: a/b testing, digital marketing, split testing
Using Data Analytics to Inform Marketing Strategy

Using Data Analytics to Inform Marketing Strategy

June 11, 2024 admin

In today’s rapidly evolving digital landscape, data analytics has become an essential tool for home-builder marketers looking to develop and…

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Posted in: Digital Marketing, What's New Filed under: data analysis, data analytics, digital marketing strategy, home builder digital marketing
How to Create a Brand Voice and Stand Out from the Competition

How to Create a Brand Voice and Stand Out from the Competition

May 21, 2024 admin

In today’s crowded marketplace, where consumers are overwhelmed with choices, creating a brand that resonates is more challenging than ever.…

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Posted in: Digital Marketing, What's New Filed under: brand voice, digital marketing, marketing strategy
Marketing Audits (and How to Do One) 101

Marketing Audits (and How to Do One) 101

May 7, 2024 admin

In the fast-paced world of marketing, change is not just a constant—it’s accelerated. For homebuiler marketers, the challenge isn’t just…

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Posted in: Digital Marketing, What's New Filed under: digital marketing, digital marketing strategy, marketing audits, marketing strategy

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