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Southern Homes

We live in the communities we build.

Screenshots of Southern Homes website

A Neighbor You Can Trust—Online and Off

Southern Homes has been a trusted homebuilder in Florida’s Polk County for decades, valued for their craftsmanship, commitment to community, and neighborly service. With their recent expansion into Highlands and Hardee counties, they saw an opportunity to evolve their digital presence to match their growing needs.

What We Did

  • Homebuilder Website
  • Mobile-first Responsive Design
  • smartEDIT™ 5.0 CMS
  • SPOT™ Maps
  • Interactive Home Buyer Tools
  • SEO
  • Enhanced Photo and Video Galleries
  • CRM Connectivity
  • Lead conversion tools dispersed strategically throughout the website
  • Ongoing Website Maintenance
  • Listing Syndication (Zillow/New Home Feed, BDX, Realtor, and more...)

Sophisticated Design. Easy User Experience. Robust Technology.

Southern Homes partnered with Graphic Language again to launch a redesigned website that better reflects their expanded footprint while still offering a seamless, user-friendly home shopping experience that embodies their brand promise: A Neighbor You Can Trust.

The new modern, mobile-first website is powered by our cutting-edge smartEDIT™ technology, giving Southern Homes complete control over their content management. At the same time, the platform empowers homebuyers with intuitive tools and valuable resources to begin their search with confidence and ease.

Undeniable Results

0%
 Increase in total Organic users
(vs. previous period)
0%
Increase in Avg. Engagement Time
(vs. previous period)
0%
 Increase in Organic conversion rate
(traffic to lead)