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Tag: seo

Google's Helpful Content Update: What to Know

What to Know About Google’s Helpful Content Update

October 25, 2022 admin

Google is constantly working on improving how people are able to find information on the Internet. To that end, they…

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Posted in: Digital Marketing, What's New Filed under: google, seo, seo strategy
Understanding the Difference Between Keywords and Search Queries

Understanding the Difference Between Keywords and Search Queries

September 27, 2022 admin

“Keyword” and “search query” are often used interchangeably but are they the same? Short answer: no. Even experienced marketers sometimes…

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Posted in: Digital Marketing, What's New Filed under: digital marketing, digital marketing strategy, home builder digital marketing, paid search strategy, ppc strategy, search engine optimization, seo, seo strategy
How Email Marketing Can Boost Your SEO Efforts

How Email Marketing Can Boost Your SEO Efforts

September 13, 2022 admin

Search engine optimization (SEO) and email marketing are powerful tools that help home builder marketers reach their audience. Many marketers…

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Posted in: Digital Marketing, What's New Filed under: digital marketing, digital marketing strategy, email marketing, seo, seo strategy
How to Redesign Your Website Without Affecting SEO

How to Redesign Your Website Without Affecting SEO

June 14, 2022 admin

Occasional updates to your website design and SEO strategy are necessary as they keep your company competitive and up-to-date. SEO…

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Posted in: Digital Marketing, Home Builder Websites, What's New Filed under: homebuilder website, seo, seo strategy, website design, website redesign
How Pillar Pages Can Help SEO

How Pillar Pages Can Help SEO

May 10, 2022 admin

All builders want to rank at the top of page one on Google for a variety of different search terms,…

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Posted in: Digital Marketing, What's New Filed under: content marketing, content marketing strategy, pillar pages, seo, seo strategy, topic clusters
Understanding Google E-A-T and its Importance

Understanding Google E-A-T and its Importance

April 12, 2022 admin

Content may be king but that doesn’t mean home builders should turn into a content farm for the express purpose…

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Posted in: Digital Marketing, What's New Filed under: google, google EAT, search engine optimization, seo, seo strategy
Pinterest SEO Tips to Optimize Your Pins for Search

Pinterest SEO: Tips to Optimize Your Pins for Search

June 22, 2021 admin

Pinterest is a powerful, yet underrated platform. It’s commonly associated with recipes, DIY how-to’s, and home décor ideas but it…

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Posted in: Digital Marketing, What's New Filed under: digital marketing, digital marketing strategy, pinterest, pinterest seo, seo, social media, social media strategy
Strategies to Optimize Your Content for Voice Search

Strategies to Optimize Your Content for Voice Search

January 21, 2021 admin

Once a fad, voice search usage has grown quickly. According to Perficient, 55% of users use voice search on a…

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Posted in: Digital Marketing, Tech Talk, What's New Filed under: digital marketing, seo
understanding search intent

Understanding Search Intent: A Complete Guide

December 3, 2020 admin

Homebuilders may know what their buyers want in their new homes, but do they know what they’re searching for online?…

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Posted in: Digital Marketing, What's New Filed under: content marketing, digital marketing, homebuilder marketing, search intent, seo
Local SEO strategy

Understanding Local SEO for Home Builders

June 9, 2020 admin

Local search is a powerful tool for home builders to get in front of home buyers. People search for products…

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Posted in: Digital Marketing, What's New Filed under: digital marketing, homebuilder marketing, seo

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