Reputation is important. That’s why many builders tout their years of experience and happy homeowners. However, many builders don’t give…
In a slow-selling market, many builders’ knee-jerk reaction is to pull back on marketing. However, redesigning your website during a…
“Keyword” and “search query” are often used interchangeably but are they the same? Short answer: no. Even experienced marketers sometimes…
Search engine optimization (SEO) and email marketing are powerful tools that help home builder marketers reach their audience. Many marketers…
Do you know your numbers? Some home builder marketers may shy away from measuring data and analytics but they’re essential…
Thanks to rising mortgage rates and skyrocketing home prices, the once booming housing industry has slowed to a crawl. This…
Creating a call-to-action message that engages your visitors to take action is more complex that most people think. It’s more…
Data is everywhere but what exactly can you do with it? If you’re ready to take your data visualization to…
As part of Apple’s larger initiative to give users more control over the data they share, Apple launched its newest…
The reports of email’s demise have been greatly exaggerated. Even with the rise of social media, email marketing can be…